My Favorites has replaced the ineffective Wish List at QuiltersWarehouse.com. This improvement will allow shoppers to keep a list of items they like; want to look at again or plan to purchase during a future visit.

As a customer, simply add an item to your ‘My Favorites’ list anytime you are logged into your account. This list has no expiration and can be used to store quilting books, quilt patterns, notions and quilting fabrics. Then, the next time you visit QuiltersWarehouse, login and shop using these stored favorite items.

Suzanne Bruns, President of Prairieland Inc. said, “the wish list that was on our system was better suited to gift and specialty stores, not quilters or quilt shop owners who are customers.” “Our new ‘My Favorites’” will give our customers the ability to keep track of items they see and someday hope to purchase” she said.

In addition, Quilt Shops who re-order the same items over and over can store those items in the favorites. Then, with the click of a mouse, add them to their current cart without removing them from the favorites list.

“Every attempt has been made to convert current customers ‘Wish Lists’ into the new ‘My Favorites’ system by our IT staff.” Suzanne said. “Our apologies to any customer whose list didn’t all migrate properly.”

The new ‘My Favorites’ list for customers went live at QuiltersWarehouse.com on Tuesday, September 16, 2008.

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